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About Lowey

Lowey Bundy Sichol (her last name rhymes with pickle) is an author, speaker, MBA, and leading expert in teaching business and entrepreneurship to kids. 

Lowey is the author of the nonfiction biography series, From an Idea to..., that takes young readers (age 8-12) into the world of entrepreneurship through the true stories of how our favorite companies came to be. Titles include From an Idea to NikeFrom an Idea to Disney, From an Idea to Google, and From an Idea to LEGO. (New York: Houghton Mifflin Harcourt, 2019) 

Each year Lowey visits schools across the country and speaks to thousands of students, teaching them about entrepreneurship and inspiring them to think about how their ideas could one day change the world. Lowey is also the creator and host of IDEA Tank for Kids, an entrepreneurial competition that launched in 2019 and drew national media attention. 

Lowey’s passion for writing about business began in 2004 when she founded Case Marketing, a specialized writing firm that composes MBA case studies for business schools. Her MBA case studies have been read by business school students across the globe and are included in the internationally best-selling marketing book, Marketing Management, by Kotler & Keller (New York: Pearson, 2016). Prior to that, Lowey worked in brand management, marketing, and sales.

Lowey received an MBA from the Tuck School of Business at Dartmouth and a BA from Hamilton College where she played varsity softball and women’s rugby. An avid athlete, Lowey’s spends her free time coaching youth sports and along the shores of Lake Michigan with husband, three children, and two big dogs.

@LoweySichol | www.LoweyBundySichol.com | www.IdeaTankforKids.com


Q&A with Lowey

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HOW DO YOU PRONOUNCE YOUR NAME?

This is the most common question I receive! Lowey is pronounced Low-E. "Low" rhymes with Go (not cow), then just add an "e." Bundy is easy. Sichol rhymes with pickle.

WHEN YOU WERE A KID, WHAT DID YOU WANT TO BE WHEN YOU “GREW UP”?

Well, I never thought I would be a writer! In fact, when I was a kid, my favorite subject was math and I wanted to be the first professional female baseball player.

HOW LONG DOES IT TAKE YOU TO WRITE A BOOK?

It takes me about two months to write each book but it takes an entire year to edit it with the publisher, Houghton Mifflin Harcourt. During that year, the illustrator, C.S. Jennings (who is so talented!), works on the illustrations.

WHAT’S WAS YOUR FAVORITE COMPANY TO WRITE ABOUT?

LEGO. The reason is that I had previously written MBA case studies on Nike, Disney, and Google so I already knew a lot about these companies and their founders but I didn’t know anything about LEGO except that my son has too many LEGO bricks in our house. The story of how LEGO came to be is a fascinating and inspirational. It’s a story everyone should read (even adults!).

ARE YOU WRITING MORE FROM AN IDEA TO… BOOKS?

My hope is that the From an Idea to… series grows to include dozens of companies. I think it is very important for me to tell the story of so many different entrepreneurs and how their companies came to be, including entrepreneurs who are female, minorities, and immigrants.

WHAT’S YOUR FAVORITE THING ABOUT BEING A WRITER?

Inspiring kids to think about how their own ideas might change the world through entrepreneurship.

Where do you write your books?

I do my research and writing in a library with my headphones on listening to music. It keeps me from getting distracted. Fun Fact: I only listen to music without words (jazz, classical, etc.) so other people’s words don’t get into my head when I’m writing. I do most of my editing from my home office.

what’s the hardest part about being a writer?

Patience. It takes a loooooong time from when I write the first draft of a book to when the book is actually in my hand.

DO YOU GET WRITER’S BLOCK AND IF SO, WHAT DO YOU DO WHEN YOU GET IT?

I don’t know if I get “writer’s block” but there certainly are days when the words don’t flow as well. On those days I do research. Because I write nonfiction, there’s always more information out there.

DID ANYONE TELL YOU “FROM AN IDEA TO…” WAS A BAD IDEA?

Yes. My mom. (!)

WHAT’S YOUR FAVORITE SPORT?

I played softball and basketball in high school and college so those are my two favorites. I also ran cross-country in high school and played rugby in college. I love pretty much every sport from golf to baseball to waterskiing. Just don’t take me downhill skiing - I'm terrible on snow or ice.

WHAT’S YOUR FAVORITE BOOK?

The Harry Potter series. 

WHAT TYPES OF BOOKS DO YOU READ?

I enjoy reading YA books and nonfiction books about entrepreneurs, inventors, and innovators.

DO YOU HAVE ANY PETS?

Two dogs who climb a big tree in our front yard, ride on my paddle board in Lake Michigan, and fetch rocks under water. You can follow them on Instagram. @CaptainCommo

DO YOU HAVE ANY KIDS?

Three kids, twin girls and a son.

WHERE DO YOU LIVE?

Chicago. I have lived in Massachusetts, New Hampshire, Vermont, and New York and spent a semester abroad in Edinburgh, Scotland.

WHO ARE YOUR FAVORITE ENTREPRENEURS?

The ones who don’t give up. Entrepreneurs are my inspiration.

WHAT’S THE BEST ADVICE SOMEONE GAVE YOU?

My husband once said to me, “Failing at something is just a lesson towards ultimately succeeding.” I love that advice and have shared it with students at my school visits. Not being afraid to fail or make mistakes is the key to success.

WHAT IS YOUR BIGGEST HOPE for your FROM from an idea to... books?

My hope is that my books and school visits inspire the next great entrepreneur and the next great idea. 

WILL YOU COME SPEAK AT MY SCHOOL?

Sure! You can book me here.

I HAVE MORE QUESTIONS. CAN I WRITE TO YOU?

Of course! You can contact me here.